What Is Project Starfire?

Project Starfire is ROLLINGDOG's long-term strategic partner program for distributors, retailers, wholesalers, and regional brand partners who want to build a stronger painting tools business in their local markets.

Through the program, ROLLINGDOG works with selected partners to develop localized product portfolios, strengthen market presence, and create sustainable growth beyond one-time orders. The program is built around shared goals, mutual trust, brand development, and long-term business value.

As part of this growth vision, ROLLINGDOG aims to establish 60 strategic partnerships within five years and 120 partnerships within ten years, supporting partners with product, supply chain, market, and brand resources as we expand together globally.

Why Project Starfire?

As ROLLINGDOG continues to expand its product portfolio and strengthen its branded business, Project Starfire provides a structured way to build deeper cooperation with selected partners.

The program connects ROLLINGDOG’s long-term brand direction with partners who have the channels, teams, and market ambition to grow together in professional painting tools.

Want to know more about ROLLINGDOG Tools? Visit the links below:

Brand Story

Discover our origins and journey of growth.

Our Team

Meet the professionals behind the ROLLINGDOG brand.

FeaturedProducts

Explore our high-quality painting tools and equipment.

Why Our Brand

Learn about our brand values and customer commitment.

For partners, the program creates a clearer path to local market differentiation: better product planning, stronger brand recognition, and closer support throughout channel development.

The goal is to help both sides build a long-term partnership with measurable, sustainable growth.

Who Can Be a Partner?

Existing Clients Exploring Branded Growth

New Business Partners

Clients with OEM service who are interested in Project Starfire

Retailers, Wholesalers, Distributors & Brand Owners

We are looking for partners with a solid local channel foundation, a capable sales or marketing team, and a long-term mindset. Whether your strength is retail, wholesale, distribution, or regional brand operation, ROLLINGDOG is ready to explore cooperation that builds practical market value.

Support & Rights

Priority Business Support

Strategic partners may receive priority support in order coordination, delivery scheduling, peak-season shipment planning, and market development. Depending on the cooperation model and regional potential, selected partners may also be considered for preferential pricing and regional exclusivity opportunities.

Recognition & Growth Incentives

After formal agreement signing, partners may receive official partnership recognition, milestone-based incentives, and annual opportunities for headquarters visits, product training, and business planning sessions.

Market Development Support

ROLLINGDOG can support partners with local market research, product portfolio planning, product selection guidance, and market visit support to help identify the products and categories with the strongest local potential.

Brand, Product & Marketing Support

From the beginning of cooperation, ROLLINGDOG can provide ongoing support for product selection, display planning, and brand promotion.

Available support may include:

– Product images and videos

– Online product and sales training

– Local trade show support

– Priority access to selected new product opportunities.

Growing Together with Starfire Partners

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Over the past five years, ROLLINGDOG has continued to expand internationally. Today, the brand has reached six continents, with painting tools sold in more than 60 countries.

Through Project Starfire, we have built long-term partnerships across markets including Western Europe, Eastern Europe, East Asia, South Asia, and Southern Africa. Several partners have achieved annual business volumes ranging from USD 300,000 to USD 2,000,000.

Together, we are building stronger regional markets and creating long-term value.

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